{"id":2376,"date":"2025-12-08T14:06:56","date_gmt":"2025-12-08T13:06:56","guid":{"rendered":"https:\/\/mlspardubickehokraje.cz\/web\/?p=2376"},"modified":"2025-12-08T14:06:57","modified_gmt":"2025-12-08T13:06:57","slug":"reznictvi-moravek","status":"publish","type":"post","link":"https:\/\/mlspardubickehokraje.cz\/web\/2025\/12\/08\/reznictvi-moravek\/","title":{"rendered":"\u0158eznictv\u00ed Mor\u00e1vek"},"content":{"rendered":"
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\u0158eznictv\u00ed Mor\u00e1vek<\/a> pat\u0159\u00ed mezi rodinn\u00e9 firmy, kter\u00e9 si dok\u00e1zaly vybudovat siln\u00e9 jm\u00e9no d\u00edky poctiv\u00e9mu \u0159emeslu, d\u016frazu na kvalitu a vztahu k regionu. Zalo\u017eil ho v roce 1992 pan Josef Mor\u00e1vek a dnes na jeho pr\u00e1ci navazuje syn Luk\u00e1\u0161, kter\u00fd ct\u00ed poctiv\u00e9 \u0159emeslo, tradici a d\u016fraz na kvalitu, z\u00e1rove\u0148 ale p\u0159in\u00e1\u0161\u00ed nov\u00e9 n\u00e1pady a modern\u00ed p\u0159\u00edstup. V rozhovoru mluv\u00ed o tom, jak\u00e9
to je pokra\u010dovat v rodinn\u00e9 tradici, co pro n\u011bj znamen\u00e1 poctiv\u00e9 maso a kam chce zna\u010dku Mor\u00e1vek posunout d\u00e1l.

Co pro v\u00e1s osobn\u011b znamen\u00e1 poctiv\u00e9 maso a poctiv\u00e9 \u0159eznick\u00e9 \u0159emeslo?<\/strong>
Je to pro n\u00e1s jasn\u00fd sm\u011br, kter\u00fdm jdeme ji\u017e od roku 1992. Maso pro na\u0161e z\u00e1kazn\u00edky je
v\u00fdhradn\u011b p\u016fvodem \u010cR, konkr\u00e9tn\u011b z\u00a0na\u0161eho regionu. Na\u0161i \u0159ezn\u00edci ho denn\u011b ji\u017e v\u00a0brzk\u00fdch rann\u00edch hodin\u00e1ch p\u0159ipravuj\u00ed a porcuj\u00ed, aby mohlo b\u00fdt hned r\u00e1no v pultech na\u0161ich \u010dty\u0159 firemn\u00edch prodejen nebo u z\u00e1kazn\u00edk\u016f v restaurac\u00edch \u010di j\u00eddeln\u00e1ch. Na\u0161i dodavatel\u00e9
hov\u011bz\u00edho skotu a jate\u010dn\u00fdch vep\u0159\u016f jsou ji\u017e mnoho let stejn\u00ed, a jsou jimi zem\u011bd\u011blci a zem\u011bd\u011blsk\u00e1 dru\u017estva z okol\u00ed Vra\u010dovic, kde je s\u00eddlo na\u0161eho rodinn\u00e9ho \u0159eznictv\u00ed.

Jak\u00e9 to je pokra\u010dovat v rodinn\u00e9 tradici, kterou zalo\u017eil v\u00e1\u0161 otec?<\/strong>
Obor \u0159eznictv\u00ed nepat\u0159\u00ed k \u00fapln\u011b tomu nejjednodu\u0161\u0161\u00edmu \u0159emeslu, je hodn\u011b \u010dlenit\u00fd a n\u00e1ro\u010dn\u00fd v\u016f\u010di po\u017eadavk\u016fm veterin\u00e1rn\u00edch sm\u011brnic, z\u00e1kon\u016f a vyhl\u00e1\u0161ek. Kdy\u017e chcete d\u011blat svoji pr\u00e1ci zodpov\u011bdn\u011b a co nejl\u00e9pe, jak to je jen mo\u017en\u00e9, co\u017e je m\u016fj c\u00edl, tak tomu mus\u00edte v\u011bnovat mnoho \u010dasu a \u00fasil\u00ed. Jak p\u0159i manu\u00e1ln\u00ed pr\u00e1ci, tak i ve strategick\u00e9m my\u0161len\u00ed, jak z\u00e1kazn\u00edka oslovit a p\u0159esv\u011bd\u010dit ho, \u017ee svoje \u0159emeslo mysl\u00edte a berete opravdu v\u00e1\u017en\u011b. Jsem vyu\u010den\u00fd \u0159ezn\u00edk,
moje pr\u00e1ce m\u011b bav\u00ed. V na\u0161em rodinn\u00e9m \u0159eznictv\u00ed pracuj\u00ed v\u0161ichni \u010dlenov\u00e9 rodiny, co\u017e je d\u016fle\u017eit\u00e1 a pevn\u00e1 z\u00e1kladna srdce \u0158eznictv\u00ed Mor\u00e1vek.

Jak\u00e9 nov\u00e9 n\u00e1pady nebo zm\u011bny jste do provozu p\u0159inesl vy s\u00e1m?<\/strong>
Doba jde hodn\u011b rychle dop\u0159edu, nesm\u00ed se usnout na vav\u0159\u00ednech, jinak se to pak hodn\u011b t\u011b\u017eko doh\u00e1n\u00ed. Moje budouc\u00ed vize v modernizaci a v nov\u00fdch n\u00e1padech je v\u017edy na z\u00e1klad\u011b podn\u011bt\u016f z\u00e1kazn\u00edk\u016f (co jim v nab\u00eddce sortimentu nebo slu\u017eeb chyb\u00ed). Co se t\u00fd\u010de slu\u017eeb, kter\u00e9 jsme propojili s na\u0161im \u0159eznictv\u00edm, tak byl prvn\u011b v roce 2011 Gril servis (p\u016fj\u010dovna gril\u016f a jin\u00e9ho vybaven\u00ed pro Va\u0161i grilovac\u00ed p\u00e1rty). Moment\u00e1ln\u011b m\u00e1me v nab\u00eddce v\u00edce jak 30 gril\u016f r\u016fzn\u00fdch typ\u016f a kapacit, tato slu\u017eba funguje formou e-shopu na webu www.moravek-grilservis.cz<\/a>. D\u00e1le nab\u00edz\u00edme slu\u017ebu zabija\u010dek na kl\u00ed\u010d, slu\u017ebu kompletn\u00edho cateringu a provozujeme eventovou z\u00e1\u017eitkovou restauraci \u010cestr v \u00dast\u00ed nad Orlic\u00ed v Hylv\u00e1tech. Leto\u0161n\u00ed novinkou je tak\u00e9 n\u00e1\u0161 nov\u00fd \u0159eznick\u00fd e-shop s dosahem po cel\u00e9 \u010cR. Na\u0161i nab\u00eddku v\u010detn\u011b slu\u017eeb najdete nov\u011b na webu www.masonasbavi.cz<\/a>.

Kter\u00e9 produkty jsou ve va\u0161\u00ed nab\u00eddce nej\u017e\u00e1dan\u011bj\u0161\u00ed?<\/strong>
V\u0161e z\u00e1le\u017e\u00ed tak tro\u0161ku na ro\u010dn\u00edm obdob\u00ed, p\u0159es l\u00e9to je hodn\u011b \u017e\u00e1dan\u00fd n\u00e1\u0161 grilovac\u00ed program, kter\u00fd \u010d\u00edt\u00e1 v\u00edce jak 50 druh\u016f masa p\u0159ipraven\u00e9ho na gril v r\u016fzn\u00fdch \u00faprav\u00e1ch. Moment\u00e1ln\u011b za\u010d\u00edn\u00e1 doba zabija\u010dkov\u00fdch produkt\u016f, vyr\u00e1b\u00edme klasiku a ct\u00edme \u0159eznick\u00e9 tradice a postupy. P\u0159\u00edkladem: jaternice obsahuj\u00ed j\u00e1tra, jsou \u0161pejlovan\u00e9, a tla\u010denka obsahuje v\u00fdvar z k\u016f\u017e\u00ed m\u00edsto dnes hodn\u011b pou\u017e\u00edvan\u00e9 \u017eelatiny a r\u016fzn\u00fdch n\u00e1hra\u017eek. M\u00e1me v\u00edce jak 30 r\u016fzn\u00fdch ocen\u011bn\u00ed od MLSu Pardubick\u00e9ho kraje, p\u0159es Region\u00e1ln\u00ed potravinu a tak\u00e9 ocen\u011bn\u00ed \u0158eznicko-uzen\u00e1\u0159sk\u00e1 prodejna roku. Stabiln\u011b celoro\u010dn\u011b prod\u00e1van\u00fd masn\u00fd v\u00fdrobek je: Vep\u0159ov\u00e1 \u0161unka \u2013 v\u00fdb\u011brov\u00e1, V\u00edde\u0148sk\u00fd p\u00e1rek ve skopov\u00e9m st\u0159\u00edvku, Pe\u010den\u00e1 sekan\u00e1 a celkov\u011b i uzen\u00e1 masa. Na V\u00e1noce zase vyhr\u00e1v\u00e1 v mno\u017estevn\u00edm prodeji na\u0161e Vinn\u00e1 klob\u00e1sa.

M\u00e1te p\u0159ed V\u00e1nocemi n\u011bjakou novinku v sortimentu?<\/strong>
Novinky m\u00e1me ka\u017ed\u00fd rok. Sortiment se mus\u00ed \u010d\u00e1ste\u010dn\u011b dopl\u0148ovat, aby si na\u0161i z\u00e1kazn\u00edci v\u017edy vybrali jak ten sv\u016fj obl\u00edben\u00fd v\u00fdrobek, tak i n\u011bjakou tu novinku se sv\u00fdm p\u0159\u00edb\u011bhem. Leto\u0161n\u00ed novinky jsou dopln\u011bn\u00e9 v\u00fdrobky sklen\u011bn\u00e9ho programu, kter\u00fdch je ji\u017e v\u00edce jak 10. Od leto\u0161n\u00edho podzimu vyr\u00e1b\u00edme Vra\u010dovickou \u0161unku nejvy\u0161\u0161\u00ed jakosti a \u010dtve\u0159ici trvanliv\u00fdch sal\u00e1m\u016f (FELIX, Skal\u00e1k, Paprik\u00e1\u010d, Dra\u010d\u00ed dech). Tento sortiment, \u0161unka nejvy\u0161\u0161\u00ed jakosti a trvanliv\u00e9 sal\u00e1my, n\u00e1m v sortimentu je\u0161t\u011b do ned\u00e1vna chyb\u011bl.

Kam byste cht\u011bl zna\u010dku \u0158eznictv\u00ed Mor\u00e1vek posunout v p\u0159\u00ed\u0161t\u00edch letech?
<\/strong>Na\u0161e budouc\u00ed vize je nijak v\u00fdrazn\u011b se neroz\u0161i\u0159ovat, je\u0161t\u011b v\u00edce se zam\u011b\u0159it na sortiment a slu\u017eby, kter\u00e9 aktu\u00e1ln\u011b nab\u00edz\u00edme, a vylep\u0161it je je\u0161t\u011b v\u00edce, v\u010detn\u011b efektivity. V minul\u00e9m a leto\u0161n\u00edm roce pro\u0161la celkovou rekonstrukc\u00ed provozovna v \u00dast\u00ed nad Orlic\u00ed a uzen\u00e1\u0159sk\u00e1 v\u00fdroba ve Vra\u010dovic\u00edch, tak v\u011b\u0159\u00edm, \u017ee se na\u0161im spolupracovn\u00edk\u016fm bude dob\u0159e pracovat a budou st\u00e1le vyr\u00e1b\u011bt ty nejlep\u0161\u00ed uzen\u00e1\u0159sk\u00e9 v\u00fdrobky pro na\u0161e z\u00e1kazn\u00edky.
Touto formou bych cht\u011bl pod\u011bkovat v\u0161em pracovn\u00edk\u016fm na\u0161eho rodinn\u00e9ho \u0159eznictv\u00ed Mor\u00e1vek za jejich pe\u010dliv\u011b odvedenou pr\u00e1ci a na\u0161im z\u00e1kazn\u00edk\u016fm a odb\u011bratel\u016fm za jejich v\u011brnost a p\u0159\u00edze\u0148.<\/p>\n\n\n\n

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\"\"<\/a>
Tali\u00e1n s telec\u00edm masem (MLS 2022)<\/figcaption><\/figure>\n<\/figure>\n<\/div>\n\n\n\n
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Uzen\u00fd bok bez kosti (MLS 2023)<\/figcaption><\/figure>\n<\/div>\n\n\n\n
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Vep\u0159ov\u00e9 koleno po selsku (MLS 2024)<\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n
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\"\"<\/a>
Felix (MLS 2025)<\/figcaption><\/figure>\n<\/figure>\n<\/div>\n\n\n\n
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\"\"<\/a><\/figure>\n<\/div>\n\n\n\n
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\"\"<\/a><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

\u0158eznictv\u00ed Mor\u00e1vek pat\u0159\u00ed mezi rodinn\u00e9 firmy, kter\u00e9 si dok\u00e1zaly vybudovat siln\u00e9 jm\u00e9no d\u00edky poctiv\u00e9mu \u0159emeslu, d\u016frazu na kvalitu a vztahu k regionu. Zalo\u017eil ho v roce 1992 pan Josef Mor\u00e1vek a dnes na jeho pr\u00e1ci navazuje syn Luk\u00e1\u0161, kter\u00fd ct\u00ed poctiv\u00e9 \u0159emeslo, tradici a d\u016fraz na kvalitu, z\u00e1rove\u0148 ale p\u0159in\u00e1\u0161\u00ed nov\u00e9 n\u00e1pady a modern\u00ed p\u0159\u00edstup. […]<\/p>\n","protected":false},"author":3,"featured_media":2393,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,7],"tags":[],"class_list":["post-2376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nezarazene","category-vyrobci","entry","has-media"],"_links":{"self":[{"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/posts\/2376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/comments?post=2376"}],"version-history":[{"count":9,"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/posts\/2376\/revisions"}],"predecessor-version":[{"id":2392,"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/posts\/2376\/revisions\/2392"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/media\/2393"}],"wp:attachment":[{"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/media?parent=2376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/categories?post=2376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mlspardubickehokraje.cz\/web\/wp-json\/wp\/v2\/tags?post=2376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}